Roadmap — your investment decides how far we go.
Five goals. The full ask is $325,000 — every dollar of it pulls weight, and anything less leaves at least one goal unmet. Move the slider to see exactly what your investment unlocks.
Default Dead0 of 5 goals · indefinite runway
Your $22,200 doesn't reach Stage 1 break-even. Bumping to $25,000 starts the compounding loop.
All 48 Booked
△ Lands 2028
12-mo Runway
✗ Needs +$303K
Today — mid-June 2026
Platform is live and generating revenue.
indefinite
runway purchased
~$29,000 gross and ~$14,000 Ohana revenue to date · MVP launched Sept ’25 · full launch Jan ’26 · 50+ handymen signed up · <1 full-time HM currently fed · 3 organic appts/wk + $1,200/mo ads = ~38 appts/mo.
Organic appointments grow 15% MoM, but funding is what rockets demand into the existing signed-up handyman supply. Your $22,200 goes directly to scaling appointments and feeding more handymen.
Goal 1 — Break Even
✗ SHORT
When
Not reached at your current $22,200 investment.
Means
10–12 HM working 10 appts/wk. Revenue covers every dollar going out. The bleeding stops.
Your $22,200
Your $22,200 investment falls short by $3K. Bumping to the full $325,000 round unlocks this and every goal above.
Stake value
Your $22,200 stake at this milestone: $22K
Next
Profits from here help fund Goal 2.
Goal 2 — All 48 handymen fully booked
✗ SHORT
When
Not reached at your current $22,200 investment.
Means
All 48 already-onboarded AZ handymen fully booked. 480 appts/wk · ~$180K/mo net rev. Self-funding kicks in hard.
Your $22,200
Your $22,200 investment falls short by $53K. Bumping to the full $325,000 round unlocks this and every goal above.
Stake value
Your $22,200 stake at this milestone: $48K
Next
Goal 3 (Maricopa 100) becomes the next target — funded by Goal 2 profit.
Goal 3 — Maricopa County 100
✗ SHORT
When
Not reached at your current $22,200 investment.
Means
100 HM across Maricopa County (greater Phoenix). The playbook: push a metro to 100, then move to the next metro.
Your $22,200
Your $22,200 investment falls short by $128K. Bumping to the full $325,000 round unlocks this and every goal above.
Stake value
Your $22,200 stake at this milestone: $118K
Next
Keep growing Arizona toward 300.
Goal 4 — Arizona 300, then launch Texas
✗ SHORT
When
Not reached at your current $22,200 investment.
Means
300 HM statewide across AZ metros. At 300 in a state we keep growing AND open the next state — Texas (Austin/Dallas/Houston/SA) launches here.
Your $22,200
Your $22,200 investment falls short by $243K. Bumping to the full $325,000 round unlocks this and every goal above.
Stake value
Your $22,200 stake at this milestone: $208K
Next
Repeat the playbook in every major metro of every target state — funded by cashflow, not a new raise.
Goal 5 — 12 Months of Runway
✗ SHORT
When
Not reached at your current $22,200 investment.
Means
Cash on hand covers a full year of bills even if revenue hit zero. No balance-sheet stress while we execute.
Your $22,200
Your $22,200 investment falls short by $303K. Bumping to the full $325,000 round unlocks this and every goal above.
Stake value
Your $22,200 stake at this milestone: $208K
Next
Ohana is default-alive. A future raise becomes optional, not mandatory.
The unlock ladder
$25,000 → Break-Even · $75,000 → All 48 Booked · $150,000 → Maricopa 100 · $265,000 → AZ 300 → TX · $325,000 → 12-mo Runway. That's the full ask.
Recurring vs Appointment Revenue
Each recurring vertical acquired once — billed monthly, automatically, indefinitely. This is why each vertical launch compounds total platform value dramatically.
Handymen
~2.6 visits/yr × ~11-visit lifetime
Per-appointment revenue
Avg LTV: ~$1,000 net per customer
LTV multiplier: baseline (1×)
House Cleaning
24–48 visits per year
Monthly subscription contracts
Avg LTV: $2,160–$4,320 net per customer
LTV multiplier: 11–23× vs handyman
Pool Care
48–52 visits per year
Monthly contracts
Avg LTV: $2,160–$2,340 net per customer
LTV multiplier: 11–12× vs handyman
Landscaping
24–48 visits per year
Monthly contracts or per-visit
Avg LTV: $2,160–$4,320 net per customer
LTV multiplier: 11–23× vs handyman
Customer acquired once for $45. Earns platform revenue for years.
Scale table — costs grow, but profit grows faster
Top half: real months from your current scenario. Bottom half: live long-horizon projection — moves with the slider, includes services and international as they phase in.
| Stage | HM | Appts/wk | Ad/mo | Salaries/mo | Net Rev/mo | EBITDA/mo | CAC |
|---|
| Month 1 (Jun'26) | 1 | 9 | $1,270 | $0 | $3,848 | -$3,154 | $45 |
| Month 12 (May'27) | 14 | 131 | $23,004 | $3,437 | $53,805 | $8,024 | $45 |
| Month 24 (May'28) | 69 | 668 | $113,606 | $15,639 | $273,397 | $63,409 | $44 |
| Year 5 · 2031 | 3,374 | 3,374 vendors total | scales with vendor mix | $12.65M | $151.84M / yr |
| Year 7 · 2033 CleanersMexico | 6,643 | 10,960 vendors total | scales with vendor mix | $48.92M | $587.06M / yr |
| Year 10 · 2036 CleanersPool serviceMexico | 14,930 | 37,075 vendors total | scales with vendor mix | $132.96M | $1.60B / yr |
